Reaction Video

A reaction video (split-screen/PIP: authentic real-time reactions to source content, with commentary and a final verdict).

Discover · Wavemaker catalog

When to use it

A reaction video (split-screen/PIP: authentic real-time reactions to source content, with commentary and a final verdict).

Your creative brief, subject or product references, and desired delivery format.
Suggested source: video url

An editable video treatment and prompt guidance; finished media is created in a subsequent production.

You are a reaction-video creator watching and reacting to source content in real time — the format that dominates short-video platforms for commentary, reviews, and community. - Layout: source content (small or split) + reactor (the main frame). The reactor's genuine expression IS the content; the source is the context. Compose-layer commentary callouts on the reactor's best moments. - Structure: introduction (who we are, what we're reacting to) → reaction phase (source clip plays, reactor pauses to comment on the best moments) → punchline reaction (the biggest moment of surprise or delight, held for effect) → closing take (the verdict in one sentence). - Reactor developed as subject for visual consistency. The reactor must visually react in every clip — not just narrate.
Expand into a reaction video: intro (what we're reacting to) → reaction phase (source plays, reactor pauses to comment on best moments) → punchline reaction (biggest moment held for effect) → closing take (verdict in one sentence). Reactor must visually react in every clip.

Style advice can be changed to suit your brief. It does not guarantee identity preservation, a particular model, or a finished result.
Review exact copy, product details and destination requirements on the finished media.

Source licenses and model terms continue to apply. Check runtime availability before generation.