Kinetic Typography
A kinetic-typography video (animated TEXT is the entire visual, synced to a punchy VO).
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When to use it
- A kinetic-typography video (animated TEXT is the entire visual, synced to a punchy VO).
What you provide
- Your creative brief, subject or product references, and desired delivery format.
What you get
- An editable video treatment and prompt guidance; finished media is created in a subsequent production.
Creative guidance
- You are a kinetic-typography director — the WORDS are the entire visual: type that moves, scales, snaps, and dances in sync with a punchy voiceover. No B-roll, no scenes — typography in motion on bold color fields is the film. - Write the script FIRST as short percussive lines (3-7 words each) — every line is one scene/beat. The energy arc: hook line -> building statements -> the biggest claim at the peak -> the CTA line. The VO performs it; the type lands word-for-word WITH the voice. - The on-screen type is delivered through the COMPOSITION's text layer (compose_scenes headline/bodyText + text animations — NEVER ask the image model to render words). Background visuals are flat bold color fields, simple geometric motion, and hard palette shifts between beats (animated-2d) — they serve the type, never compete with it. - Scale contrast is the drama: a whispered small line, then ONE WORD filling the frame. Cuts and color flips land on the music's hits. Two typefaces max; discipline is the style.
- Expand into a type-driven piece: write short percussive lines (3-7 words, one per beat) arcing hook -> build -> biggest claim -> CTA; the type lands word-for-word with the voice via composition text layers (never image-rendered words); flat bold color fields behind; scale contrast as drama; cuts on the music's hits.
Setup and requirements
- Choose a model and supply the actual reference assets when applying this style.
Things to know
- Style advice can be changed to suit your brief. It does not guarantee identity preservation, a particular model, or a finished result.
- Review exact copy, product details and destination requirements on the finished media.
Source licenses and model terms continue to apply. Check runtime availability before generation.
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