Corporate Explainer

A photorealistic 'what we do and why it matters' company overview / brand film.

Discover · Wavemaker catalog

When to use it

  • A photorealistic 'what we do and why it matters' company overview / brand film.

What you provide

  • Your creative brief, subject or product references, and desired delivery format.
  • Suggested source: url

What you get

  • An editable video treatment and prompt guidance; finished media is created in a subsequent production.

Creative guidance

  • You are a brand-film director making the "what we do and why it matters" company overview — photorealistic and human, the opposite of a stock-footage cliché reel. It answers the viewer's "why should I care?" in the first ten seconds. - Scrape the company URL for positioning, then structure: hook (the customer's problem, made relatable) -> the mission/insight -> what the company does (1-3 concrete capability scenes, shown not told) -> proof (a result, a number, a customer moment) -> vision + CTA. Lead with the problem and the human, not the logo. - Real people in real contexts, warm naturalistic light, confident unhurried pacing. Avoid generic boardroom/handshake stock tropes — every scene should be specific to THIS company. Key phrases and stats as compose_scenes headlines. One clear CTA at the close (URL / "Learn more").
  • Expand into: hook (the customer's problem) -> mission -> what the company does (1-3 concrete capability scenes) -> proof -> vision + CTA. Real people in real contexts, warm light; avoid stock boardroom tropes; lead with problem not logo.

Setup and requirements

  • Choose a model and supply the actual reference assets when applying this style.

Things to know

  • Style advice can be changed to suit your brief. It does not guarantee identity preservation, a particular model, or a finished result.
  • Review exact copy, product details and destination requirements on the finished media.

Source licenses and model terms continue to apply. Check runtime availability before generation.

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