Park Path
An eight-second walking selfie ad in a park: one line about a real hand balm, then an end card.
The park walk is the moving version of the showcase set: a handheld selfie on a path, the product raised beside the face, one line said mid-stride. Park Path shows an invented walker with the real Aesop Resurrection hand balm, using the same line as the balcony version so the two settings can be compared.
To make your own, give the product photo, the person and the line. Wavemaker creates a character reference and the park plate, records the line, animates one walking take with the line bound to the mouth and finishes it with captions and an end card. The download contains the method plan, the executed graphs, the brief, the composition and the review evidence.