One Degree at a Time

A 20-second vertical ad where an on-camera presenter speaks three product facts, with a product shot, captions and an end card.

A presenter ad puts a person on camera talking straight to the viewer about one product, like a shop owner showing you something across the counter. It suits vertical social feeds, product launches and explainers where a face and a voice build trust faster than a packshot. Keep it to one fact per line and let the product do something on screen. Here a coffee-bar owner sells Fellow's Stagg EKG Pro kettle in three lines: the exact temperature, the dial that sets it, and the spout that pours slowly. A close shot of the spiral pour follows, and the ad ends on Fellow's own product photo.

To make your own, name the product and link its page or attach its photos, and describe the presenter you want. Wavemaker reads the page, keeps the real product photo as a reference so the product is never redrawn from text, and designs a presenter, a set and a saved voice. It writes the lines only from the page's facts. Each speaking shot starts from a reviewed keyframe and is animated with MiniMax H3, guided by that line's recording. Captions sit in the vertical-feed safe zone. If review finds a weak line, only that line and its shot are redone. The download includes the cut before that revision, so you can compare.

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